Donnie Weber

The Effectiveness of Display Stands

Every company needs to promote its products and services in order to create awareness and make sales. No matter what type of product your business makes or what service you provide, you need to get out in the marketplace and reach your target audience. ... Read >

Getting Started in the Wholesale Marketing Business

Now you have made the decision that you want to get into the wholesale marketing business, it is now time to start making some money, this is great as it is one of the fastest growing industries on the net, actually it is one of the fastest growing indust... Read >

Why You Should Consider Purchasing a Used Trade Show Booth

You've done a couple of trade shows, rented a couple of spaces in exhibition halls, and admit it, you're hooked. You love the excitement of the crowds, of meeting your clients up close and in person. Hey, you don't even mind your aching feet! And you'v... Read >

The Evolution of Marketing

Let's take a quick stroll through the world of marketing to see what it was, what it became and what it now is... Era 1 - newspaper, magazines, radio broadcasts, direct mail, telemarketing, cold calling, television, infomercials... Era 2 - website... Read >

Testimonials: Word of Mouth

Testimonials are a great way to build consumer confidence in your product. Hearing from other people who have purchased the product and are satisfied with the results goes a long way toward making sales. Testimonials can range from short blurbs (a sentenc... Read >

What's in a Business Card?

Hey, there's a business card on my desk... better follow up on it. Hmmm, should I address you as Sir or Ma'am? I see from the card that your name is Pat Smith. But is that Patricia or Patrick? I'm afraid I don't know how to ask for you, and I'd real... Read >

Prospecting and Selling Made Simple

Most people starting a business forget about the most important part. They spend loads of time picking just the right product or service to sell. They'll carefully weight the best kinds of office equipment to buy. They'll even fuss endlessly over their wo... Read >

A Guide to UK Email Marketing

The practice of sending customer newsletters by email is seldom seen as a way forward for some businesses. While some individuals think it can be annoying, many businesses find it a cost effective marketing tool. Email communications are often more effect... Read >

Telemarketing without a Net

Stop the sales pitch and start talking and listening to your customer. "It's an amazing feeling, says Helen Robinson, when you feel the rapport, that mutual trust you're building with the customer." My first experience in sales was in telemarketing. I ... Read >

Making Sure A Home-based Franchise Opportunity Is Legitimate

In addition, though many franchisors offer low investment opportunities, there is always some money required to launch a business franchise. Some franchises require a small investment of about $5,000 while others have franchises for sale that require $50,... Read >

Using A Blog To Increase Business

the views and opinions. In a way, top management executives would seem to be the logical persons to blog in behalf of the company. Nobody can represent a company and a product or service brand better than top executives especially the CEO. They are in a g... Read >

Using Seminars to Generate Leads

Whenever a particular interest group, home-related business associations, or any other group set up seminars, they usually go out of their way in order to get sponsorship and the like. While it may seem unlikely that you will get anything out of sponsorin... Read >

Working At Home When You Have Endless Distractions

things as they see them and it's up to you to either open their eyes or simply set limits to protect what you have worked for. It may be helpful to host a small dinner. Inviting those who are your greatest daily distractions over for a small get toget... Read >

Starting Your Own Business With Almost No Money

* appearing at tradeshows (perfect for an intern to work as your assistant) * buying office supplies * going to the post office to mail packages, letters, etc. * miscellaneous errands * meetings with clients * reviewing local newspapers, bu... Read >

How To Avoid Business Suicide

Internet, you can surpass your wildest expectations. I could literally go on about any reason, and give you an example of how people can be successful despite being lazy, unknowledgeable, poor, too busy, and anything else. Yet despite these missing pie... Read >